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Rental car giant Hertz Corporation announced recently the company will provide Porsche sports car rentals through its relationship with Porsche Cars North America, Inc. and Porsche Motorsport North America, Inc, making it the first major American car rental company to do so.
Many news sources reported the Hertz offering as the first among American companies to offer Porsche rentals. Nevertheless, a thriving exotic car rental business has been in existence in many major American cities for some time, albeit in a niche market.
Hertz will initially roll out the Porsche rentals with the Panamera model in markets in California, Florida, and Nevada. The company estimated rentals will price at $250/day, depending upon demand.
In conjunction with the Porsche rental rollout, Hertz also announced it will become an official sponsor of the 2012 Porsche IMSA GT3 Cup Challenge and JDX Racing’s Porsche GTC participating in the 2012 American Le Mans Series.
